Digital Analog

Digital Analogy: Pioneers of New Media.

M.A.C. Museo Arte Contemporaneo, Bogota, Colombia.

From 8th to the 28th of February 2014

Invited artists:

Roy Ascott (UK) ///// Artist and theorist

Jorn Ebner (Germany) ///// Digital drawings

Michael Kargl (Austria) ////// Site-specific installations

David Peña y Carlos Franklin ///// (CO) Artist

Alberto Lezaca ///// (CO) Artist and Lecturer


Jake & Dinos Chapman

Mat Collishaw

Damien Hisrt

Doug Foster

Jenny Holzer

Ryoji Ikeda

Aaron Koblin

Tim Noble & Sue Webster

Angelo Plessas

Matt Pyke

Bill Viola


Casey Reas

Memo Akten

Lectures: Roy Ascott, Vicente Matallana, Laura Gracia.
Planetario de Bogota
Friday 7th February 2014, 4PM-5PM

Saturday 8th February 2014, 7PM-8PM

Workshops: Jorn Ebner, Michael Kargl, Laura Gracia
Universidad Jorge Tadeo Lozano
From Wedneesday 5th February to Tuesday 11th February

Digital Analogy is an exhibition that explores the computer code and artistic practices that were a fundamental influence on the development of the creative and interactive processes that are a vital component of everyday interaction in today’s society. The contemporary artists who are taking part in this exhibition are responsible for pioneering processes and innovations that we use regularly to communicate research, ideas and ideology. At the time that this group of innovators created these electronic artworks, what we recognise as “digital art” did not exist. Approximately four decades ago we had the ideas and philosophical frameworks to develop the complex platforms that we have integrated within diverse social networks, but it was thanks to the contributions of these artists in the field of art, rather than technologists as such, that these concepts became the constituent bases of what nowadays is understood as new media. This exhibition explores diverse discourses such as artistic, social and computer science to understand the evolution of this New Media Art.

Examination of these approaches will help us understand some philosophical and technological considerations that were brought to the field of art, and subsequently will enable us to comprehend the intentional origins of these concepts. For example,  “Telematics” enabled important developments such as the mobile communication and some of the intuitive devices that surround us nowadays. This was possible due to the revolutionary and innovative thinking of pioneers like British Professor Roy Ascot and artist Casey Reas who initially produced generative art forms being the co-creator of Processing that is a programming language, development environment, and online community.

This exhibition incorporates video installations, mapping projections and site-specific interventions; in a layout that seeks to rethink concepts such as “progress and development”. Digital Analogy is an exhibition that will allow us to observe closely the formal structures of these works and also generate dialogue about the research from which  those theories have arisen. In this exhibition the innovation comes from philosophical interpretations of technology and programming codes as poetical resources rather than being seen only as a practical tools; which in the contemporary world are part of our regular basis activities and also the most advanced forms distributing knowledge. Working and interacting with other communities has become one of the most important channels to generate knowledge transfer, therefore inviting artist who have been working on the foundational bases of this subjects might allow us to see the behind the scenes of Media Art.

For this reason this exhibition examines some specific artworks of electronic arts, as this group of creations will illustrate a fragment of the history of the electronic and digital arts, and this initiative will provide the Bogotá’s audience the outstanding works of the pioneers of New Media, a term that in turn is mediated by the flow of information and its subsequent computer hybridization.

Curated by John Angel RODRIGUEZ